Matcha means taking the whole tea leaf into your body.
That is why we pursue a quality you can truly trust.

Organic matcha certified
under the "Organic JAS Standard"
set by Japan's Ministry of Agriculture.

Unlike other teas, matcha is made by grinding the tea leaf itself into powder and taking it directly into your body.
In other words, it's the equivalent of eating the whole leaf.
Matcha is now regarded as a superfood, but it has no value at all if it isn't safe.
We are committed to the safety — and therefore the quality — that lets everyone from small children to the elderly drink it safely every day.

Close-up of tea leaves

Safety = Quality: "Organic Matcha"

In Pursuit of the Finest Matcha

Selected by Master Tea Artisans Carrying On a Long History

KATSUHIKO matcha is carefully selected by long-established tea masters — including the 20th-generation head of a Uji matcha wholesaler in Kyoto founded in the Edo period (1751) and venerable tea houses founded in 1818 — who carry forward Kyoto's history, tradition, and culture.

Shade-Grown for Concentrated Umami and Sweetness

By blocking sunlight through shade cultivation, the tea leaves retain abundant theanine, resulting in a smooth tea with little astringency and a concentrated, rich umami and sweetness. Because photosynthesis is suppressed, the leaves also produce more chlorophyll, giving matcha and gyokuro their vivid, deep green color.

Traditional Stone-Mill Grinding

Tea leaves carefully raised in historic tea gardens are slowly ground on dedicated stone mills, drawing out matcha's rich aroma and smooth umami to the fullest. Our relentless pursuit of the "genuine article," backed by techniques passed down through generations, delivers a flavor found nowhere else.

Product Lineup

First Flush First-flush matcha 100% Spring Harvest

A year's worth of nutrition, concentrated. A rare matcha picked only during a few weeks in spring.
Rich in the umami component theanine, with little bitterness and a vividly fragrant, deep green aroma.

Single Origin Single-origin Matcha that can't lie

Single-origin means a rare matcha made from just one farm, one cultivar, and one producer, with nothing else mixed in.
Since flavor isn't adjusted through blending, the tea leaves themselves must be of the highest quality.

Terroir Umami of each region

The flavor of matcha is never just one thing. The crisp fragrance of leaves grown in high mountain areas. The rich depth of leaves grown in fertile soil. We've partnered with organic JAS-certified farms across Japan to bring together the "one-of-a-kind story" that each growing region holds.

Seasonal Matcha

Domestic natsume tea caddy (Fuji)

Domestic Organic Matcha Kyoto Blend
Luxury Premium Ceremony Grade
Domestic Natsume Tea Caddy (Fuji)

¥5,980 (tax incl.)

Domestic natsume tea caddy (Maiko)

Domestic Organic Matcha Kyoto Blend
Authentic Ceremony Grade
Domestic Natsume Tea Caddy (Maiko)

¥4,980 (tax incl.)

Set of 2 domestic natsume tea caddies (Fuji & Maiko)

Domestic Organic Matcha Kyoto Blend
Authentic Ceremony Grade
Set of 2 Domestic Natsume Tea Caddies (Fuji & Maiko)

¥10,480 (tax incl.)

Thirty-six Views of Mt. Fuji: Tama River in Musashi Province

Finest Uji Organic Matcha
Premium Ceremony
Thirty-six Views of Mt. Fuji: Tama River in Musashi Province

¥4,980 (tax incl.)

Thirty-six Views of Mt. Fuji: The Great Wave off Kanagawa

Organic Matcha from Miyazaki
Premium Ceremony
Thirty-six Views of Mt. Fuji: The Great Wave off Kanagawa

¥3,980 (tax incl.)

Thirty-six Views of Mt. Fuji: Fine Wind, Clear Morning

Organic Matcha from Kagoshima
Premium Ceremony
Thirty-six Views of Mt. Fuji: Fine Wind, Clear Morning

¥4,280 (tax incl.)